Monday, December 30, 2019

Social And Economic Injustices Of America s War On The...

Introduction In light of the most recent election results I find myself worrying about the countless social and economic injustices that will perpetuate to occur in our country. I dwell on our history, of how our social welfare system created and continues to reinforce discrimination, privilege and oppression. How did we end up like this and where is that â€Å"American dream† promised to those within our boarders? In our country, â€Å"an obsession with free-market logic and culture has led to the political class to craft policies that promote private interests over the public good† explains Marc Lamont Hill, a political contributor for CNN and author to the thought provoking book, Nobody: Casualties of America’s War on the Vulnerable, from Ferguson to Flint and Beyond. In ‘Nobody,’ published earlier this year, Hill sets the scene of social injustice through his analysis of the vulnerable, providing a snapshot of social upheaval. Two other literary works, $2.00 a Day: Living on Almost Nothing in America by Kathryn Edin and Luke Shaefer, and Bryan Stevenson’s book, Just Mercy: A story of justice and redemption, additionally seek to describe how social injustices and economic issues manifest in America. Together, all three texts use shocking personal accounts from people, community members and onlookers to craft together the narrative of America’s devastating reality. ‘Nobody’, ‘Just Mercy’, and ‘$2.00 a Day’ exposes our society’s shortcomings through their themes of poverty,Show MoreRelatedEconomic, Social, and Political Causes of the Mexican Revolution1734 Words   |  7 Pagesï » ¿History of the Americas The Economic, Social, and Political causes of The Mexican Revolution 1840-1910 The Mexican Revolution is one of the most significant historical events in Mexican history. 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Sunday, December 22, 2019

Benefits Of Big Data Analytics On Business Performance

The benefits of big-data analytics on business performance â€Å"Why Big-Data Is a Big Deal†. Big-data is a logo used to describe a massive volume of both structured (is information already managed by the organization in relational databases ) and unstructured data (is information that is unorganized and does not fall into a pre-determined model) that is so large it is difficult to process using traditional database and software techniques. In most companies, the volume of data is too big or it moves too fast or it exceeds current processing capacity. Despite these problems, big-data has the potential to help companies improve operations and make faster, more intelligent decisions. Moreover companies that implement Big-data analytics application gain tangible benefits in their finance department, sales department, and human resources department. Financial statements (i.e. Balance Sheet, Cash Flow, and income statement) are the summarized results of the company’s operations. To produce those statements, large volumes of structured and nanostructured data which come from multiple heterogeneous sources must be swiftly linked, connected, and correlated. However, those activities can’t be done by using traditional databases. For that reason, the company implemented an advanced technology called big-data analytical tool (Business Object). For example, Financial Statements must be displayed on the CEO dashboards instantly all the time. To be able to achieve his requirement, BusinessShow MoreRelatedAnalytics and Big Datas Influence on Strategic Decision-Making: A Critical Analysis1447 Words   |  6 PagesAnalytics And Big Datas Influence On Strategic D ecision-Making: A Critical Analysis Introduction Given how turbulent global economies are and the industries that compete within them, it is understandable to see analytics and Big Data continually increase in popularity throughout enterprises globally. 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Wood., 2013) According to the Better Business Outcomes White Paper that was published by IBM, IBM observed that the planet was becoming more instrumented, interconnected, and intelligent about five years ago. Twenty thousand

Saturday, December 14, 2019

Wal-Mart Resources Free Essays

Unit 2 Assignment 1 Introduction Wal-Mart uses a tremendous amount of information resources to build their marketing decision support systems and customer relationship management environment. Wal-Mar’s main objective is to provide their customers with the best value they can find anywhere while providing friendly and efficient customer service. Its strategies are based on reducing costs to quality products so they are able to achieve â€Å"everyday low prices† (Walmart. We will write a custom essay sample on Wal-Mart Resources or any similar topic only for you Order Now om, 2013). Wal-Mart has to be able to monitor and analyze all the processes and information possible in order for them to attain a competitive price advantage, lure in new customers, and retain faithful and loyal current customers. Information technology is essential today in helping companies to achieve these goals and Wal-Mart utilizes a great deal of the available information through systems and operations that the retail business encompasses (Walmart. om, 2013). Listed in this paper are the many ways Wal-Mart enlists its information from customers and how it is used by marketing managers to help make marketing decisions and enrich its customer relationship management environment. Information Collected Collected By Wal-Mart Wal-Mart collects information from its customers in a number of ways through the customer’s interaction, whether by in-store activity or website activity. Wal-Mart discloses that it gathers information on customers whenever they create an account on one of their websites, make an online or in-store purchase, use a gift registry, create a mobile shopping list, or submit personal information to Wal-Mart along with any related content of the communication. In addition, they also collect information whenever the customer conducts a transaction where Wal-Mart collects information as required by law. This could include hunting and fishing licenses, request customer service, contact Wal-Mart, submit a Wal-Mart related testimonial, review, story, rating, or any other user-generated content that may be generated on the website, or participate in a contest, sweepstake, promotion, or survey (Wal-Mart. com, 2013). Collected By Other Sources Wal-Mart may receive personal information from other entities that can help the correct or supplement their records, improve the quality or personalization of their services, and help prevent or defer fraud. They may also collect information from consumer reporting agencies or other service providers if you attain certain other financial products (Wal-Mart. com, 2013). Automated Information Collection Wal-Mart also gathers technical information such as the customer’s internet protocol address, device operating system and browser type, the address of a referring website, and the path the customer takes through the Wal-Mart website. Wal-Mart uses â€Å"cookies† to recognize you as you use or return to their website. Wal-Mart also uses web beacons that allows them to know if a certain page was visited, an email was opened, or if ad banners on their website and other websites were effective (Wal-Mart. com, 2013). Marketing Information Used Wal-Mart uses information for different purposes but for this paper we will discuss how they use information for marketing purposes. Fill requests for products and services and communicate with the customer about those requests * Administer surveys, sweepstakes, contests, and promotions * Provide customer service * Help improve and customize their service offerings, websites, and advertising * Send information about products, services, and promotions Information Systems Point of Service/Sale System Wal-Mart uses SUSE @ Linux Enterprise Point of Service/Sale system that is supplied by the Novell group vendor (Information, 2007). This system is made up of three primary components: Administration Server, Branch Server, and Point of Service Client Images. The SUSE Linux Enterprise Point of Service Administration runs Wal-Mart’s main office in Bentonville, Arkansas. It records sales from all the stores but also contains a database of goods sold through other sales outlets such as Wal-Mart online shopping. This data also comprises of information like the number of items bought by a user and similar products purchased along with other online statistics. The Branch Server boots the Point of Service clients from the local network, registers new client devices at the website, distributes operating system updates to the client devices, and also stores the sales information as a backup in real time simultaneously as the Administration Server. The Point of Service Client is the indirect interaction between customers when they make any purchases at Wal-Mart. These devices process and record purchases and allows real time coverage of sales and inventory information for all sales. Having this type of information gives marketing managers the tools necessary to make informed decisions about what promotions to run and on what products in real time. Retail Link Retail Link was developed in 1992 by Wal-Mart’s very own Information Technology Department (Hays, 2004). Using this software Wal-Mart can look at the take up rate for sale items, changes in the number of customer purchases, and the amount the average customer spends during a promotion. Marketing managers will know what products were being bought and what items that the customer may have added on during that purchase. Having that information may give the marketing department the idea to do a promotion with those two items paired up together. Retail Link software can also display to vendors various key information such as the repurchase cycle time of the product, purchase quantity per basket, and provide information such as sales history and sales performance. This allows vendors and Wal-Mart’s marketing managers the ability to simulate what-if situations that can help them make more informed marketing decisions (Hays, 2004). The information gathered in these systems give marketing managers the intelligence needed to figure out which marketing initiatives have worked in the past, are currently working, or may work in the future in order to prevent wastage of money from ineffective promotions. Wal-Mart uses these systems in order to provide customer satisfaction, everyday low pricing, and to enhance the shopper’s experience (Walmart. com, 2013). Conclusion Wal-Mart collects information on its customers numerous ways. Some sources are transactions, customer service operations, surveys, and website registrations just to name a few. They could, however, come from other sources such as outside companies that help Wal-Mart update its records. Wal-Mart wants to communicate to its customers for feedback through email newsletters, special offers, and new product announcements. Wal-Mart also participates in interest-based advertising, which means the customer may see advertising on its website tailored to how the customer browses or shops. This type of information is essential today in accomplishing the goals Wal-Mart has of everyday low pricing and its customer first approach. References Hays, C. L. (2004, November 14). What Wal-Mart Knows About Customers’ Habits. Retrieved from NY Times: http://www. nytimes. com/2004/11/14/business/yourmoney/14wal. html? oref=login;oref=login Information, W. (2007, January 24). Wal-Mart Taps Microsoft, Novell For Linux Deployment. Retrieved from Information Week: http://business. highbeam. com/137376/article-1G1-158268344/walmart-taps-microsoft-novell-linux-deployment-walmart Walmart. com. (2013). Annual Reports. Retrieved February 11, 2013, from Walmart. com: http://stock. walmart. com/annual-reports Wal-Mart. com. (2013, March 3). Privacy Policy. Retrieved March 3, 2013, from Wal-Mart. com: http://corporate. walmart. com/privacy-security/walmart-privacy-policy How to cite Wal-Mart Resources, Essay examples

Friday, December 6, 2019

Concept of Competitive Strategy and Business Modelâ€Free Answers

Questions: 1.What is Strategy.2.Discuss about the Business Model Innovation. Answers: 1.Strategy In the video, author explained the various concepts of strategy. There exist various fundamental differences in strategy and tactics. It is important that organizations and leaders must understand the differences between strategy and tactics. The things like tactic, goals and objectives are not strategy in place but a mere part of strategy. One of the key learning from this video is that vision is an important part of strategy. The focus on vision is particularly more important as only senior leaders and managers can bring the vision in the organization. Author compared this scenario with a war scenario where only a general can communicate the vision to the commandos. The same can be replicated to modern day organizations where the senior leaders can communicate the vision to low level employees. Therefore, it is important that strategy must have a long-term plan in place (Gobble, 2012). It is equally important that the leaders should be able to communicate the vision to employees. T he entire strategy can get fail if the vision is not communicated to employees. A key part of strategic formulation is vision. It is important that vision should not only focus on internal environment but also on external environment. For example, vision must focus on the value add that the organization tries to bring in the market. It is important that a strong focus should be there on the unique capabilities of the firm. 2. Business Model Innovation The video suggests that innovation must be an important part of the business model. The large companies like Nokia, Kodak, etc. failed only because they were not able to foresee the future. These companies were too lazy to change and as a result they failed. It is rightly said in the video that today success could be the reason for tomorrow failure as organization tends to reduce the focus on innovation cycle. The key lesson learned from this video is the use of innovation in key competitive advantage. The video explained that customer value is linked to innovation and this helps organizations to create competitive advantage. For example, Apple creates high customer value through differentiated product. Dell uses innovation to attain cost leadership in its products. There is a fundamental difference between the strategies of Apple and Dell. However, the common thing between these two firms and various other successful firms is the use of innovation. It is important that organizations must have an open system of innovation to attain competitive advantage (Gallen, 2013). In my opinion, implementing the Open Systems Theory can be a challenge, however, the adoption of an Open System is a worthy approach due to the advantages this approach provides. For example, an organization that implements and uses an open system is better suited to adopt new changes in the organizational environment and changes that can affect the social, economic, or cultural nature. Application: The concept of an effective vision as a part of strategy is particularly more important for the large and multinational organizations. Lets apply the above learning to Apple Inc. Apple has its presence in almost every part of the world. However, there are some differences when Apple has to manage its subsidiary in Australian market and in Indian market. The vision in Australian market could be product differentiation. However, when it comes to Indian market, Apple has to change its vision to also include the elements of effective pricing. There are differences between the Indian consumers and Australian consumers. Therefore, it is important that the strategic vision should also change when the senior management develops the strategy for Apple in Australian market and Apple in Indian market. It is suggested that the management of Apple Inc. should take the support of local leaders and mangers before they develop the strategy and communicate the vision to local employees. The local lea ders would have a better understanding of local workforce and they have better connection with the low-level employees to communicate the vision (Kryscynski, 2015). At the same time, it is important that the drivers of future goals or the drivers of vision must be effectively communicated to various internal and external stakehol The idea of business model innovation is particularly more useful for startups. It is critical that startups must have a core competency that could be used to provided added value to consumers. Lets take the example of Flipkart (Indian e-commerce startup). The Indian e commerce eco system is a tough eco system with the presence of large and establish players like Amazon and eBay (Zeithaml Bitner, 2010). The startup companies like Flipkart could be successful in Indian market only when they can provide the value that other competitors like Amazon cannot. This value could be provided in terms of cost leadership strategy or in terms of product or service differentiation or the combination of both (Chesbrough, 2010). The use of business model innovation would help Flipkart to analyze the internal and external environment and then use innovation as a tool to deliver values to consumers. As for potential problems, an organizationmight encounter when using business model innovation, I woul d argue that business model innovation may not fit well withall management structures and organizational focus. However, the startups and small organizations like Flipkart should not have much of the problem to implement the business model innovation in workplace. It would eventually help Flipkart to give tough competition to the likes of large players like Amazon in Indian market References Chesbrough, H., 2010. Business model innovation: opportunities and barriers.Long range planning,43(2), pp.354-363. Gallen, S. 2013. Business model innovation. Retrieved from: https://www.youtube.com/watch?v=B4ZSGQW0UMI Gobble, M.M., 2012. Innovation and strategy.Research-Technology Management,55(3), pp.63-67. Kryscynski, D. 2015. What is strategy. Retrieved from: https://www.youtube.com/watch?v=TD7WSLeQtVw Zeithaml, V.A., Bitner, M.J. and Gremler, D.D., 2010. Services marketing strategy.Wiley International Encyclopedia of Marketing.